Aim Social Media

Aim Social Media: This was the year social networking got serious and started shaping the real world.

It’s been quite a year for social media: Sites such as Twitter and Facebook have been blamed for causing riots and praised for starting revolutions; criticised for breaching privacy and lauded as the last bastion of free speech; slammed for causing cyber-bullying and celebrated for giving a voice to the voiceless and to the completely mad alike (Charlie Sheen, we’re looking at you).
So here, we present to you a round-up of social media’s highs and lows in 2011, talking dogs and all.
It’s all about Facebook. Inevitably, the social media giant dominated headlines in 2011. Back in June, flagging usership in key markets led some commentators to suggest users may be suffering Facebook fatigue. But the social networking site went on to reach 1 trillion page views, making it the most viewed website in the world, and rumour has it Facebook will float next year with an estimated valuation of $100 billion. This makes challenges from new social media tools Badoo and Path look like a David and Goliath match-up; could Google+ be the one to take on Facebook’s dominance in 2012?

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