Website design is more than animated spinning logos, embarrassing soundtracks and an inappropriate use of scrolling marquees and blinking text.

The speed at which technology has evolved has been extraordinary and it’s vital for small businesses to understand the key elements of modern design.

A website with a great design can provide a key competitive advantage. This can lead to new business and even provide an opening to tap into new markets that might not have been possible otherwise. A great website design never comes in a “one size fits all” solution.

But what makes a design successful? The answer comes in two parts.

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