When designing your charity digital marketing strategy, it’s important to think outside the box.

Here are 5 common sense approaches to your charity digital marketing strategy to help you stand out from the rest.

  • Be simple. Pick one insight, such as a significant statistic, and build your campaign from there.
  • Be brave. When brainstorming, don’t throw out any campaign ideas that seem too extreme.
  • Be human. Connect with the public on a human level. Inject personality into your social media posts.
  • Be about solutions. Ensure your digital marketing campaign is working towards something.
  • Be curious. Keep asking questions to your team, your donors, and your board.

If you would like to discuss your charity digital marketing strategy, please contact the Digital Agency now.

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