So the title “Do you look sexy in a Google search?” has caught your attention! We are all a little vain but this article is NOT about you personally looking fab on Google. When doing a Google search, it is known that the eye catches on those stories whereby there is a thumbnail-sized profile picture of the content’s author. So how do you get one of those pictures to help increase readers?

Google authorship!
This is a fantastic tool that google have provided to allow you to coincide your published content with your google + profile, using the image and information on your profile to appear in the search results, next to your published article.
 There is a hitch with google authorship that may lead to success or not……..
Although applying for google authorship is pretty straight forward, there is no pattern or proven theory in why or who gets chosen for authorisation or not! It is still worth applying for as it spices up your article and attracts attention of potential readers.
Why go for google authorship?
·      catches attention of readers
·      portrays your professionalism
·      looks less like spam content
·      gives a sense of credibility
    helps increase your rank in search engine results

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