smes internet marketing

Thirty-seven per cent of SMEs plan to spend more on internet marketing in 2015, according to the newly published SMB Internet Marketing Survey by and BrightLocal.

At present, 50 per cent of those surveyed spend less than 30 per cent of their marketing budget on online marketing, up only one per cent from 2013. However, 75 per cent admit internet marketing is ‘effective’ or ‘very effective’ at attracting customers.

The research revealed that 70 per cent of SMEs spend less than $500 on marketing per month, while just 16 per cent spend over $1000.

Meanwhile, 64 per cent of SMEs said they carry out marketing inhouse, while 18 per cent use a consultant or agency. Thirty-nine per cent of those that did outsource their marketing said they ‘love’ the work their agency or consultant does, in 2013 only nine per cent said this.

(Ninety-five per cent of the survey respondents were based in North America with four per cent in Europe and one per cent in the rest of the world.)

Article source…

Cookie Control

Cookie control

We have placed cookies on your device to help make this website better.

I'm fine with this

We have placed cookies on your device to help make this website better.

You can use this tool to change your cookie settings. Otherwise, we’ll assume you’re OK to continue.

Some of the cookies we use are essential for the site to work.

We also use some non-essential cookies to collect information for making reports and to help us improve the site. The cookies collect information in an anonymous form.

To control third party cookies, you can also adjust your browser settings.

I'm fine with this
(One cookie will be set to store your preference)
(Ticking this sets a cookie to hide this popup if you then hit close. This will not store any personal information)
Information and Settings Cookie policy