If your business doesn’t yet have a website, you should seriously consider getting one. More than 60% of businesses now have one and you run the risk of being left behind if you ignore the need to get on the internet. Websites are no longer a luxury, but a necessity in today’s competitive trading environment.

You don’t need to spend a fortune on a website. A small portfolio site of half a dozen pages can be created for around £200-500, although more complex sites will need a bigger budget especially if you are thinking of going into e-commerce. Many web companies will also manage and update the site for you for a fee if you’re not confident of your tech skills.

Here’s our top 10 reasons to bite the bullet and get a business website.

1. Be present in cyberspace

Did you know 80% of UK households have internet access and spend £300 billion annually on online shopping? Even if you don’t plan to sell on the web, more people now search for companies online instead of using Yellow Pages. Having even a basic presence is important.

2. Be available around the clock

A well-put-together business website acts as the perfect online brochure. It’s always available, wherever your existing and potential customers are and whenever they want to access it. Your details are to hand, even if you’re not, for just a few keystrokes.

3. Slash your marketing costs

Putting up a website is a cost-effective way to advertise your business. It’s much cheaper than paying for other marketing methods such as direct mail, telemarketing or advertisements on the radio, TV, press or billboards. You have a one-off cost to build the website, but after that you’re only paying hosting costs and management fees, if you need tech help. Both these annual charges should leave you plenty of budget for other creative ways to push your business.


Cookie Control

Cookie control

We have placed cookies on your device to help make this website better.

I'm fine with this

We have placed cookies on your device to help make this website better.

You can use this tool to change your cookie settings. Otherwise, we’ll assume you’re OK to continue.

Some of the cookies we use are essential for the site to work.

We also use some non-essential cookies to collect information for making reports and to help us improve the site. The cookies collect information in an anonymous form.

To control third party cookies, you can also adjust your browser settings.

I'm fine with this
(One cookie will be set to store your preference)
(Ticking this sets a cookie to hide this popup if you then hit close. This will not store any personal information)
Information and Settings Cookie policy